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Brand Story

Brand Story

Navarch manufactures some of the country’s most popular and trusted pet food brands, including Navarch®, CoolPet®, ALE’s®, Justborn®, Yousheng®, as well as Sanidiet®.


Navarch brand family has been providing high quality, healthy, and nutritious food for dogs and cats since its inception in 2007. Our goal is to bring the very best quality products and services to our customers at a great value. We strive to bring pleasure and satisfaction to millions of customers and their beloved pets on each and every day.

Navarch pet food has a vision to become a top pet nutrition provider through 10 years of countless effort. The results of this vision are obvious. Despite constant challenges, Navarchpet food remains on the cutting edge of pet nutrition and we’ve created specialized dog and cat food diets that are tailored to each breed.

Navarch breed-specific pet food has been specifically designed to meet the unique needs of each unique breed. Based on the difference of each breed, their physiological feature, eating habit, nutritional needs and various tastes, Navarch breed-specific offers tailor-made nutrition, tasty and appealing to each pet's taste buds.